Tutorials

Marketing Analytics Part 1: Market Basket Analysis

Fabian Kok & Danielle Paes Barretto This first tutorial on Marketing Analytics opens a series of smaller tutorials introducing techniques that will help you (or your client) make better data-driven marketing decisions. We start by introducing Market Basket Analysis (MBA) , a powerful tool used for product promotion and recommendation. Time estimation: 7-10min Marketing Analytics in …

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Time Series Part 3: Forecasting with Facebook Prophet: An Intro

This tutorial introduces Facebook Prophet forecasting algorithm. Python Time Series Forecasting Facebook Prophet In this third tutorial about time series we explore the Facebook Prophet forecasting algorithm. Similarly to the previous tutorial about SARIMAX models we do so in a way that you can start applying it and go further exploring it with different use …

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Time Series Part 2: Forecasting with SARIMAX models: An Intro

This tutorial provide the basics about SARIMAX models in such a way that it helps you understand the working of the algorithm, which is useful if you want to study other forecasting algorithms as well.  Python Time Series Forecasting SARIMAX In our first tutorial we introduced some basics on time series.  In this one we …

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Time Series Part 1: An Introduction to Time Series Analysis

This tutorial provide the basics on time series analysis. Python Time Series In this tutorial we provide some basics on time series so you can go further explore different types of time series problems. This will serve as base to explore the forecasting algorithms that will be introduced in future tutorials. The complete code of …

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